The world is full of information and most of it is written. People are busy and in a hurry. While most people will not have the patience to read a crowded page, everyone loves watching a good video. We are here to help you create videos where we the information is digestible, nicely presented and easy to remember!
What makes good video marketing?
Visual is memorable
The biggest mistake people are making in marketing videos is that they put in the center of the action the selling of their products. WRONG! People are not interested in the things you sell, they want to hear memorable stories. Before taking the camera, think what your story is about. Once you found it, don’t make it long. Less is more! So be short and memorable! Your first instinct would be to say something common and you’ll be boring for sure. Try to use humor, people like and need to laugh. This is the way you will be remembered, with a smile on their faces.
Other things we think you should know
We will remind you often and we will advise you anytime it's needed about the important aspects listed bellow. Be aware of them.
• Consider making a YouTube Video Channel • Be transparent and authentic while performing in front of the camera • Include other people in your marketing video • Demonstrate how to use your products & services • Use videos to address customer concerns
• Create a series of videos. Netflix it! • Be inspiring in your videos End your videos with a call to action • Do not forget. No one notices bad video but everybody remembers bad sound • Let people comment on your YouTube channel